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A Diamond is...whatever?
Color and Clarity grades of loose diamonds
These represent
thin slices of rarity and, to a lesser extent, beauty.
Beauty
Beauty
is in the eyes of the beholder. Don't pay for something you can't see!
Color
and Make
These are
visible qualities that can be judged at one power — the naked eye. Differences
in clarity usually are not. No one will ever accost you with a binocular microscope.
The
"Make"
Make is the sum total of a stones' proportions,
polish and symmetry — the personality of the stone — and is the one
overriding factor that can unlock a diamond's true potential.
GotRox
will only
sell you the stone you want to buy.
Unlike
many of our competitors,
WE DO NOT PASS ALONG CREDIT CARD
PROCESSING FEES TO OUR CUSTOMERS
unless those fees exceed
our margins.